Ia (Oia spelling in Greek) is a picturesque town beloved by artists and the tourists alike.
Being a destination for cruise ship passengers, the town is very busy in the afternoons. It is far better to arrive in the early evening, allowing plenty of time to meander, shop and take photographs, then have a relaxing meal in a Caldera restaurant while watching one of the most beautiful sunsets. Be sure to occupy your seat in advance, though: the western side becomes heavily crowded in the hour preceding sunset.
The full flavour and spirit of the town (and the island) can be enjoyed only after staying for several days.
Ia overlooks two sides of the sea: western with Ammoudi bay, eastern with Armeni bay; only the western one faces sunset.
Ia is a popular place for shooting local TV series, Sometimes at Night.
Easily reachable by bus from the central bus station in Fira. The road to Ia is not for the faint hearted! The bus driver seems to derive great pleasure from scaring the living daylights out of his passengers and a word of warning about the conductor... always have the correct fare or be prepared to face his wrath! The bus fare is very inexpensive--not more than €3 per person.
Taxi from port in Thira costs around €20 per group; €25 if you don't want driver to take people from other groups into the car.
Road between Fira and Ia is meandering -- keep in mind if you choose between taxi and a rented car when you arrive exhausted after a ferry.
The most rewarding way into town in to walk the footpath along the caldera from Fira. It will take awhile as there some stairs to climb (especially in the way back), but the view is worth it.
Most parts of the village is reachable by-foot only; even garbage is taken away by donkeys. Donkeys can be rented on the staircase connecting Armeni bay to Ia, a useful tip for those full with fresh seafood from a tavern. In addition, at least six companies offer car and scooter rentals. Sailing is another popular option.
Renting a car
- Auto Europe
- Drossos: one of the largest selections of cars on the island (esp. cabrios); Russian-speaking owner Zurab. Owner may be gaming you with driver licence restrictions to push you towards more expensive options.
Ia is a very picturesque town. Spend at least half a day exploring the town by meandering up and down paths and staircases. Along the way you'll see interesting architecture and breathtaking views of the caldera.
- 1 Caldera Massages Studio, Oia (at the Oia sunset point next to Kastro Restaurant - please consult Google Maps), ☏ , Info@Caldera-Massages.com. Daily Apr-Oct. Professional massages in the unique cave style treatment rooms. The special Sunset packages include massages in the cave and then viewing from the Terrace to the Oia sunset with a bottle of bubbles. All booking is online.
If Ia and Santorini are but one stop on your journey, you may want to wait to purchase souvenirs. If you will be heading back through Athens on your way home, wait to purchase souvenirs there: they will be less expensive and you will not need to have the extra burden of carrying them around with you.
- Lotza tavern. Large souvlaki; tzadziki is bit too hot. Potato salad may be without declared beetroot, but rich in mayonnaise. White salad is with tuna.
- Ambrosia Restaurant (Amvrosia) (center of the village on the caldera near the main church), ☏ , Table@Restaurant-Ambrosia.com. Lunch & dinner daily Apr-Oct. A great view and excellent food. Two small intimate terraces for the most romantic, candlelight dinner on the island. Mediterannean dishes served atop the cliffs in Oia overlooking the sea and caldera. Some reviews say the best cuisine in Greece with the view as an extra bonus. Charming interior seating in cave style setting. Reservations are hard to come by with seating times for dinner not so flexible. Ask your hotel reception to book or try via an email to the restaurant. Romantic evening for the island save it for your special night. .
- Nikos (near the bus station). Visit for souvlaki. Order the kalamaki with pita
- Roka (Poka) (totally hidden--ask around for directions). One of the best places to eat traditional home-style Greek food. The staff make you feel like long-time friends. You shouldn't miss it if you come for the sunset to Oia.
- 1800-Floga Restaurant. Daily 18:00-23:00. High-flying cuisine: some local-inspired dishes, otherwise international. Great place for romantic dinner. Waiters are well-trained and speak English very well. Amusing thing: once you're done with meals, waiter picturesquely sweeps away grit into a small scoop. You may need to ask twice if you want to take the rest of wine bottle with you (at least if the wine is €29 and the bill for two is €110); you are not offered any plastic bag so you leave with a bottle in hands.
- Ammoudi Bay Tavernas. There are three tavernas (side by side--difficult to distinguish between) in Ammoudi bay serving fresh grilled seafood. This is possibly the best place for enjoying dinner and a sunsent in Ia. The food is okay, albeit a little overpriced. Alternately, you can enjoy an even better view of the sunset if you walk past the tavernas and continue on towards the swimming area. Along the path, where you have a clear view of Ammoudi Bay and the direction the sun sets, is an ideal place for snapping great sunset pics. But, if you don't mind paying a premium for a seafood dinner, the tavernas are quite charming.
- Try the famous Souvlaki and Singing competition near the Church (on the right, down the steps, through the door) every Sunday night at 21:00 organised by Stelios. Entry is €10. Songs by famous Greek singers, such as "Sexy Back" and "Wake Me Up Before You Go Go", are sung all through the night with endless amounts of souvlaki being served up.
- 1 Flora Restaurant (Flora Comfort Cuisine), Oia Caldera cliffs, ☏ , email@example.com.
- 2 [dead link] Apsithia Restaurant (Apsithia Restaurant Oia Santorini), Oia Caldera cliffs, ☏ , firstname.lastname@example.org.
A number of vineyards on Santorini produce great wines. Sample the local wines when possible!
The village has a variety of accommodation options. Cave style houses updated with modern features, cliff side houses that form a small hotel, mansions once owned by sea captains converted to luxury suites - are some of the unique features. Points to consider are if the accommodation faces to the sea, caldera and volcano; available terrace for breakfast or lounging, private terrace or shared; windows - as some of the cave houses may have small viewpoints; the location on the cliff as the stairs can be steep and not suited for everyone; and the regular factors: air conditioning, bathroom arrangement, bed style and comfort, services, etc. The protected village architecture and the cliffs restrict the building of swimming pools so there are very few offered on the caldera side. There's a public pool-bar offering views towards the sunset side of the island. If the accommodation has a terrace with the view to the sea, caldera and volcano then you won't miss the pool as gazing over the sea is the point here.
Western side (sunset view)
- Oia's Sunset, ☏ . Great sunsets and architecture and outdoor pool. €40.
- Aspa Villas, ☏ , fax: , email@example.com. Check-in: 12:00, check-out: 12:00. It is a complex of traditional cycladic style build studios and private cave houses. €43-140.
- Ecoxenia Studios (1 kilometer away from Oia among the vineyards 100 meters, above the sea-shore), ☏ , fax: , firstname.lastname@example.org. Check-in: 13:00, check-out: 12:00. Close to the two beaches, Paradissos and Coloumbos. The settlement: 8 traditional island dewellings that can accommodate 1-4 persons, built in a 2,000 m² garden in tranquil natural surroundings. From your private balcony you can enjoy the ocean view, Oia’s famous sunset and the beauty of Ios, Sikinos and Folegardros islands in its fading line. €45-110.
- Santorini Resorts, ☏ , fax: , email@example.com. Seven Holidays Resorts. €125-380.
- Chelidonia Villas. A group of cliff-side cave houses owned and managed by Triantaphyllos Pitsikalis and his wife Erika, both incredibly hospitable and helpful. Erika usually responds to your inquiries via email, and every time we went into the office Triantaphyllos was there to answer our questions and give great insight into the culture of the island. Triantaphyllos and Erika have restored a number of cave houses across Western Ia that, together, comprise Chelidonia Villas. The houses have air conditioning and daily maid service, and guests have free internet access. €180/night for a cave house that could have easily slept a family of four or five.
- Fanari Villas, ☏ , fax: , firstname.lastname@example.org. Check-in: 13:00, check-out: 11:30. About a dozen villas/suites styled as traditional cavehouses. One of the choice places for celebrating a wedding, alone or with few friends. All staff is dressed in white. Features restaurant and bar, shared swimming pool with a jacuzzi, sauna and bathroom. Kitchen with full set of dishes, microwave, small electric stove. Prices might make one think it's 5-star luxury, but it's not -- you're paying for a great view and for quiteness. Despite the prices, pool, jacuzzi and lounge chairs have limited availability, and maintenance can be lacking. Season/off-season: two-person villa €310/€260; suite €360/€310. Internet discount 10%; further bargaining doesn't help.
- Delfini Villas. €65 for double with backside view; €95 for double with balcony and seaview (breakfast included).
- Oia Luxury Villas (3 discrete locations), ☏ , email@example.com. Check-in: 13:00, check-out: 12:00. Built in 2011 and designed with the philosophy of providing extraordinary luxury. The villa is 100 m² and has 2 bedrooms with double bed and a bedroom with 1 single bed. It is a modern, fully equipped villa and it is suitable for up to 5 persons. From your private veranda and the private terrace, you can enjoy the wonderfully Oia sunset and a panoramic view to the sea and to the Aegean islands of Ios, Sikinos and Folegandros. €100-150.
- Alta Mare (near the Orthodox Cathedral), ☏ . A small complex of 10 studios and suites, all with Caldera view. €220-260.
- Atlantida villas (Hotel Atlantida), ☏ . Check-in: 11:00, check-out: 11:30. Suites and apartments €175-220.
- Perivolas Traditional Houses, ☏ . It is famous for its shared pool with its edge visibly continues as a sea. The hotel was heavily advertised in several worldwide travel magazines, which brought the prices to exorbitant level. Some studios or suites feature black-coloured private outdoor pool or even outdoor jacuzzi.
If you plan to get around Ia beyond walking from parking lot to your room, please wear travel boots or sandals: most pavements are covered with cobblestone, and there are lots of stairs in the town as you walk around.
Be aware of the stray cats and dogs around town. It is unusual for them to become provoked, but not impossible.
Return to Fira/Thira and catch a ferry to your next destination. Crete (Heraklion) is a nice, short trip from Santorini: approximately 2 hours by ferry. From Crete (Souda, near Chania), you could catch an overnight ferry back to Piraeus to continue your trip on the mainland.