Pajala features in a novel Popular Music from Vittula (Swedish: Populärmusik från Vittula) by Mikael Niemi and the film Popular Music based on the novel. It is a story of growing up in rural Sweden during early 1960s.
- [dead link] Pajala Tourist Office, Pajala Turism & Evenemang, Malmen, ☏ , fax: , email@example.com. M-F 08:00-16:00.
- 1 Pajala Airport (PJA IATA). A small regional airport serving the town. The only regular connection is with Luleå. The two daily flights are timed with the flight coming from Stockholm.
Kolari is across the border river Torne älv, 30 km from Pajala centre, with overnight rail services part of the year to southern Finland.
The sundial in the centre is the biggest sundial in the world. There you can read the history on a board.
- 1 Laestadiusmuseet, Laestadiusvägen 38, ☏ . Museum dedicated to Lars Levi Laestadius who founded the Laestadian pietist revival movement in the mid-19th century.
- 2 Jupukka - One of the points on the world heritage listed Struve Geodetic Arc. Follow the highway 99 north of Pajala for a couple kilometers, it will pass near the Jupukka, a hill with an altitude of 277 m ASL, and the middle point of Jupukka Nature reserve. There's a signposted smaller road off the highway to a parking area from where there is a steep path up to the summit.
- [dead link] Pajala Internet Café, Kengisgatan 6, ☏ . Here you can come and enjoy good internet connection on new modern computers. They also sell tasty snacks and pizza.