Cuero is a historic town in the crossroads. On the edge of two different landscapes, with the Hill Country to the northwest, and the Coastal Plains to the east and the south, Cuero has always been an in-between city. In addition, it is often a halfway point for travelers going between Austin and Corpus Christi, or San Antonio and the Gulf Coast.
The self proclaimed "Turkey Capital of the World," the town's culture revolves around its historic turkey industry, especially with its annual Turkeyfest celebration, as well as its local high school mascot, the Gobblers.
Four major highways enter Cuero. In addition, several farm to market roads have their origin in the city and are very popular during the spring months for wildflower season.
- US Highway 77 Alternate passes through Cuero from north to south. It is merged with US 183 from Refugio to just north of Cuero. The highway comes in from Yoakum to the northeast.
- US Highway 87 passes through town from northwest to southeast. To the northwest is San Antonio and to the southeast is Victoria and Port Lavaca.
- US Highway 183 passes through from north to south. To the north is Gonzales and Austin and to the south is Goliad and Refugio.
- Texas Highway 72 has its eastern terminus in Cuero. It comes in from Yorktown and Kenedy to the southwest.
Cuero is not a large city and very easy to get around. The two major town streets are:
- Esplanade Street (US 183/77A) - The major north to south route, this street passes by several motels and restaurants, as well as local sights and picturesque buildings.
- Broadway Street (US 87) - East to west road. Most traffic comes from the city limits to the east, and the road intersects with Esplanade roughly in the middle of town.
The city is easily accessible on foot, especially the downtown area. One popular walk is along the neighborhood streets two blocks to the west of Esplanade, offering opportunities to see some of the oldest and largest homes in the city, many dating back to the late 19th century.
- 1 Pharmacy and Medical Museum of Texas, 114 E. Main St., ☏ . M-Sa 10AM-3PM. Opened in 2013, this museum is dedicated to the state's pharmaceutical heritage, particularly in the local region. Multiple exhibits and artifacts, especially scales, medicine labels and bottles of the 1800s and 1900s. Antique electronics, such as radios and phonographs. Free.
Cuero is not as well known as Round Top in Fayette County for its unique shopping options, and perhaps that adds to the town's charms as a shopping destination. Multiple antique stores and boutique shops operate around the downtown area, in addition to locations further up Esplanade that offer unique Texas gifts and memorabilia.
- 1 KN Drive In (KN Root Beer Drive In), 514 E. Broadway St., ☏ . M-F 10AM-7PM, Closed Sa Su. Oldest operating restaurant in Cuero and perhaps its most popular. Large hamburger lunches. Serves root beer in frosted glass mugs. Also popular for Tex-Mex, such as burrito and taco plates. $5-10 for a full meal.
|Routes through Cuero|
|Fredericksburg ← San Antonio ←||N S||→ Victoria → Port Lavaca|
|Luling ← Gonzales ←||N S||→ Goliad → Refugio|
|Hallettsville ← Yoakum ←||ALT US 77 N ALT US 77 S||→ Goliad → Refugio|