Gangnam (강남) (formerly Kangnam) and Seocho (서초) are districts in Seoul. Gangnam and Seocho are the bustling centers of modern Seoul, which is famous for their luxurious shopping, vibrant night views, and major business headquarters. They represent a new and modern appearance south of the Han River. Gangnam is the central district of the southern half of the city. Though Jongno and Jung to the north may claim to be the center of Seoul, in many ways Gangnam is the true center, of both Seoul and the entire country. This district has become famous worldwide due to South Korean singer Psy's hit song "Gangnam Style". Fifty years ago this entire area was rice paddies and pear orchards. Everything you see here has been built since then, the construction mirroring South Korea's rapid economic rise.

The Gangnam-Seocho area

The other half of the Greater Gangnam Area is Seocho (서초), which is an upscale residential area and home to the Samsung headquarters, and the entertainment company Pinkfong, the creator of the children's song Baby Shark.

Understand

Gangnam is split into two main districts, Apgujeongdong and Cheongdamdong to the north, and Gangnam/Tehranro/Samseongdong to the south.

Gangnam view with some daylight

Apgujeongdong and Cheongdamdong are both by the Han River, and earn the distinction of being perhaps the richest neighborhoods in all of Korea. Posh cafes, brand name handbags, Mercedes and Porsches, ritzy department stores, and rows upon rows of luxury brand clothing stores characterize this neighborhood. Unsurprisingly, many of Korea's movie stars and singers make their home here, and are occasionally spotted enjoying some Patbingsu or sporting new sunglasses. There is also a sizable nightlife scene here, though it is relatively laid back compare to the chaos that is Hongdae and Sinchon. Most of it caters to upper-class Korean teenagers and young adults. Strangely enough, the apartment buildings here look no different from the rest of the city; if anything, the apartment buildings here are some of the oldest and shabbiest looking. This can be explained by the fact that the upper-class elite who reside here are fiercely opposed to new renovations and expansions, as they fear an influx of new residents will drive housing prices down and make the area unbearably crowded.

Tehranro, in stark contrast, is a long avenue with many glass skyscrapers running along both sides. Nicknamed "Tehranro Valley", after Silicon Valley, most of Korea's hi-tech companies are headquartered here, such as Naver and Samsung. The east end of Tehranro is Samseong Station, which has COEX and Bongeunsa. Seolleung Station, in the center, has a park with some ancient royal tombs. The west end of Tehranro is Gangnam Station, the busiest subway station in the country. The station opens onto Gangnamro, a futuristic avenue that is bursting with modern skyscrapers, high-end shopping (though not quite as high-end as Apgujeongdong), cafes, bars, restaurants, huge television screens, neon advertisements, and thousands of pedestrians drinking it all in. Strangely overlooked by many tourists and the Seoul Government as a tourist attraction, Gangnamro truly epitomizes the modern, hi-tech country Korea has become in the past 60 years.

Further south, along the Yangjae stream, the area becomes much quieter, with mostly residential tower blocks, parks, and schools. Many families move here to be near cram schools seen as essential to educational success and social advancement.

On the far west end of Seocho-gu is a low-rise, wealthy enclave called Seorae Village. The restaurants, businesses, and schools here are oriented to French expats, but also draw many local visitors.

History

Until the 1960s, the Gangnam and Seocho area was undeveloped farmland south of the Han River. In the 1970s, the government began a massive development project to build a modern sub-center for Seoul, constructing new bridges and expressways. To encourage relocation, prestigious schools and the nation's highest courts were moved to the area, causing an explosive boom in population and real estate. Due to this rapid growth, Seocho officially separated from Gangnam to become its own district in 1988. Today, the area stands as the wealthy, modern heart of Seoul, representing the center of Korean business, education, and finance.

Seoul/Gangnam-Seocho
Climate chart (explanation)
J F M A M J J A S O N D       17     2 −6       28     5 −3       37     11 2       73     18 8       104     24 14       130     28 19       414     29 22       348     30 23       142     26 18       52     20 11       51     12 4       23     4 −3 Average max. and min. temperatures in °C Precipitation+Snow totals in mm Korea Meteorological Administration
Imperial conversion J F M A M J J A S O N D       0.7     36 22       1.1     41 26       1.5     52 35       2.9     64 46       4.1     74 56       5.1     82 66       16     84 72       14     86 73       5.6     79 64       2.1     68 51       2     53 38       0.9     40 26 Average max. and min. temperatures in °F Precipitation+Snow totals in inches

Climate

Gangnam and Seocho are inside Seoul, so it's better to follow Seoul's climate. Seoul lies between the subtropical and a humid continental climate zones. November to April tend to be more continental, while warmer months are more subtropical with hot, humid summers. There are an average of 28 days of snow during winter and monsoon conditions in June and July. Summer temperatures generally average around 30 °C (86 °F) during the day and 24 °C (75 °F) at night, with some hotter days up around 33 °C (91 °F) and 26 °C (79 °F) at night or even hotter. The summer humidity can make those temperatures feel more sweltering; it typically feels like 32 °C (90 °F) during the day and 25 °C (77 °F) at night with typical humidity, but extreme humidity and heat can make the hottest, most humid summer days feel more like 41 °C (106 °F) and 28 °C (82 °F) at night; though it still can more hotter and more humid than this.

Daylight in the summer runs from 05:15 to 19:45, and in the winter it is from 07:45 to 17:15.

Tourist information

• Gangnam tourism website
• Seocho tourism website

Get in

By plane

Many "limousine" bus routes operate direct service from Incheon and Gimpo airports to locations throughout Gangnam-gu and Seocho-gu. These "limousine" buses tend to be very spacious and comfortable. Inform the staff at the airport ground transportation zone of your specific destination, and they can probably find you a bus that takes you very close to there. You can likely return to the airport on this very route as well.

COEX mall at Samseong station houses the 1 City Airport Terminal ("CALT"), which also provides direct bus service back to the airport. Several airlines operate check-in counters at this bus terminal, allowing you to check in to your flight, drop off luggage, and pass immigration checks prior to boarding the bus. Once at the airport, you can use a special express entrance to bypass the immigration check.

By bus

The 2 Express Bus Terminal is a sprawling transit complex on the north side of Seocho-gu. It serves long-distance routes to all parts of the country, but primarily in the southeast direction towards Busan. Across the street, Central City Terminal serves more routes to the southwest. Both terminals are connected by a vast underground concourse, which also links with subway lines 3, 7, and 9. To the south, the much humbler 3 Nambu Bus Terminal (line 3) serves several intercity routes.

4 Gangnam Station acts as a de facto bus terminal, connecting line 2 to many street-level bus stops serving routes to Gyeonggi province. 5 Yangjae Station serves the same purpose for line 3.

Dozens of Seoul bus routes begin, end, or pass through the Gangnam-Seocho area, which is designated area 4 in the route numbering system. Look for blue and green buses with route numbers with 4 as the first or second digit (e.g. 472). Numerous rapid routes (red buses) also connect the area to suburbs and neighboring cities; check a transit app or bus maps for options.

By metro

Gangnam-gu and Seocho-gu are well-served by dozens of subway stations and multiple lines: 2, 3, 7, 9, Shin-Bundang, and Suin-Bundang. Generally, lines 2, 7, and 9 run east-west while the Shin-Bundang and Suin-Bundang lines run north-south, with line 3 nearly circumscribing Gangnam-gu. Major transfer hubs include Express Terminal Station (3/7/9), Gangnam Station (2/Shin-Bundang), and 6 Seoul Nat'l University of Education (2, 3). The Bundang lines connect to parts of the Bundang satellite city in the southeast, but continue as far as Suwon to the south and Incheon to the west.

By train

7 Suseo station (lines 3 and Suin-Bundang), in the southeast corner of Gangnam-gu, provides high-speed rail service via the SRT train to major cities throughout the country, including Busan, Gwangju, and destinations en route.

Two high-speed commuter rail lines (called GTX-A and GTX-C) are under construction that will connect the area to cities throughout Gyeonggi province, with a massive terminal planned near COEX that will also link Samseong Station (line 2) and Bongeunsa Station (line 9).

By car

The Gyeongbu expressway enters Seoul at the south end of Seocho-gu, with access at multiple interchanges and exits as it passes between Seocho-gu and Gangnam-gu up to where it meets the Han River. The Olympic expressway runs alongside the Han River on the northern boundaries of both boroughs. It connects with the elevated Tancheon expressway, along the eastern boundary of Gangnam-gu.

Despite the wide avenues, traffic congestion in this part of Seoul can be just as bad as the rest of the city, even late at night. Public transportation will usually be the fastest way to get in and out.

Get around

The fastest and most efficient way to navigate Gangnam and Seocho is by subway. While the bus network is also excellent, this area is infamous for its world-class traffic jams, so avoid taxis or personal cars during rush hours (8-10 AM, 5-7 PM).

For all public transport, purchase a T-money card at any subway station or convenience store. Using apps like Naver Maps or Kakao Maps is highly recommended over Google Maps for accurate, real-time transit information and walking directions.

By subway

This area is served by several key lines:

• Line 2 (Green): The main loop line. Stops at Gangnam, Yeoksam, Seolleung, and Samseong (COEX).
• Line 9 (Gold): Runs east-west. Stops at Sinnonhyeon, Express Bus Terminal, and Bongeunsa (COEX). Use the Express trains for much faster travel.
• Line 3 (Orange): Connects shopping and residential areas. Stops at Sinsa (Garosu-gil), Apgujeong, and Express Bus Terminal.
• Line 7 (Olive): Stops at Nonhyeon, Banpo (Seorae Village), and Express Bus Terminal.
• Shinbundang Line (Red): A fast, premium line connecting Gangnam and Yangjae to areas south of Seoul.

By bus

Buses are useful for reaching specific destinations not directly on a subway line (like inner Garosu-gil or Seorae Village). The central bus-only lanes often make buses faster than taxis in heavy traffic.

By taxi

Taxis are everywhere, but be prepared for traffic.

• Using the Kakao T app to call a taxi is the most convenient method.
• Avoid taxis during rush hour or on Friday/Saturday nights unless necessary.

On foot

Gangnam-Seocho is too large to explore entirely on foot. However, specific districts are best explored by walking:

• Garosu-gil (near Sinsa Station)
• Seorae Village (near Express Bus Terminal or Banpo Station)
• The alleys behind Gangnam Station
• The COEX complex (mostly indoors)

By bicycle

• Ttareungi (따릉이) is Seoul's public bike-share system, easily rented via its app.
• Riding on major roads (like Gangnam-daero) can be dangerous.
• It is highly recommended for exploring the Hangang Park (Banpo & Jamwon) bike paths, which offer excellent views of the Sebitseom islands and the Rainbow Fountain.

See

Bongeunsa Temple

• 1 Bongeunsa (봉은사, 奉恩寺), 73 Samseong-dong, Gangnam-gu, ☏ +82 507-1429-4800. Traditionally an important Buddhist temple with rich history in a rural outskirt of old Seoul, the temple is now the biggest, richest, and the most visited temple in Seoul as the area near the temple, Gangnam, transformed from rice field backwater in 80s to the most ritzy and opulent borough in South Korea. The temple has an impressive array of Buddhist buildings and sculptures, and it provides a quiet resting and pray place to tourists and locals alike in middle of skyscrapers and shopping miles. You can get off at Bongeunsa Station using Line 9 and if you use Line 2, you can get there by walking about 5 minutes from Samsung Station. free. 

Outside the huge COEX mall

• 2 COEX (코엑스) (Metro Line 2, Samseong Station/ Metro Line 9, Bongeunsa station), ☏ +82 2-6000-0114. This state-of-the-art complex combines a massive underground mall, luxury hotels, office towers, convention center, and international trade center. Parts of the mall have aged considerably since its debut, but it still features mid-to-upscale shopping, entertainment, and Korean and Western food options. Popular attractions here include Starfield Library with its towering bookshelves in central atrium, and K-POP Square outside the southeast corner of the mall (a huge digital billboard shows 3d animations every 30 minutes; these can be quite impressive and draw a crowd of spectators). Yearly conventions at the COEX include online gaming conventions (such as the popular Korean-originated MMORPG Lineage), anime conventions, and auto shows. It is possible to spend the entire day in this covered mall without setting foot outside, which can be a blessing if very bad weather hits outside. (updated Jul 2016)

• 

  Seoul Art center

  3 Seoul Art Center (예술의전당), 2406 Nambu Circulation-ro, Seocho-gu, ☏ +82 2-580-1300, +82 1668-1352. 700 Seocho-dong, Gangnam-gu, (line 3 Nambu Bus Terminal stn). This arts complex contains multiple performing arts and museum exhibition spaces, showcasing Korean traditional art as well as modern works. 
• 4 Yangjae Citizen's Forest, 서울 서초구 매헌로 99 (Sinbudang Line, Yangjae Citizen's Forest Station), ☏ +82 2-575-3895. 24 hours. On the southern end of Gangnam Street is this large public park featuring playgrounds, performance spaces, sculpture gardens, memorial monuments for the victims of the Sampoong Department Store disaster and the bombing of Korean Air flight 858, and over 106,600 trees. It's a very popular picnic spot for young students and photographers. A little out of the way, but accessible by commuter rail, and it's a nice way to escape the hustle and bustle of Gangnam. 
• 5 Seonjeongneung Royal Tombs (선정릉), 1, Seolleung-ro 100-gil, 특별시 강남구 선릉로100길 1 (삼성동) (Seolleung Station, Exit 8). Mar - Oct: 06:00-21:00; Nov - Feb: 06:30-21:00 (closed Mondays). Tranquil park in the middle of Gangnam with the burial mounds of two kings and a queen from the Joseon dynasty. You can reach the Seonjeongneung Station via Line 9 and Bundang Line.

• 

  Banpo hanggang park

  6 Banpo Hangang Park (반포한강공원), 40, Sinbanpo-ro 11-gil, Seocho-gu (Express Terminal Station, connect by bus or taxi). Section of the Han River Park near the Banpo Bridge. The double-decker bridge has become an attraction itself, with the lower deck opening bike and pedestrian access close to the water (sometimes shutting down to automobiles altogether) and the upper deck featuring LED-lit fountain shows in the evening. These shows can best be viewed from the riverbank, which also hosts bike rentals, a water taxi dock, picnic areas, and a night market in the warmer months. Three artificial floating islands called Sebitseom are on the west side of the bridge, containing exhibition spaces and dining options. A parking lot is available from 06:00 to 24:00. 

• 

  Dosan park

  7 Dosan Park (도산 근린 공원), 20, Dosan-daero 45-gil, Gangnam-gu, toll-free: +82 2-3423-6244. Always open. This park was created to commemorate Ahn Chang-ho's patriotism and educational spirit, and opened on November 9, 1973, the 95th anniversary of Ahn Chang-ho's birth. Free. (updated Sep 2023)

• 

  Sevit Island

  8 Sevit Island (세빛섬), 2085-14, Olympic-daero, Seocho-gu, ☏ +82 1566-3433. It is a beautiful place in the Han River. There is a floating island called Sebit Dongdongseom Island, where you can enjoy various activities such as eating and boat experience. free. (updated Sep 2023)
• 9 Shinsegae Department Store Gangnam Branch (신세계백화점 강남점), 176, Sinbanpo-ro, Seocho-gu (Directly connect by Express Bus Terminal station line 3, 7, 9), ☏ +82 1588-1234. 10:30-20:00. It is a popular shopping spot in Seoul that often hosts famous pop-up stores, always offering new experiences. It is a great place for gourmets as there are many delicious desserts and various restaurants. In addition, you can enjoy high-end brands, lifestyle products, and even cultural experiences in one place. However, as it is a department store, the price is rather high. It is easily accessible by subway and bus, and there is also a convenient parking facility (updated Sep 2025)

• 

  COEX Aqurium

  10 Sea Life COEX, Seoul Aquarium (코엑스 아쿠아리움), 513 Yeongdong-daero, Gangnam District, toll-free: +82 2-700-7200. 10:00-20:00. There are various kinds of living things and indoor aquariums that are good to come with family or lovers 33000₩. (updated Sep 2025)
• 11 Heonin Tomb (헌인릉), 34 Heonilleung-gil, Seocho District. 09:00-18:00. The Tomb of the King of Joseon in the past, which can be seen in Gangnam ₩1000. (updated Oct 2025)

Do

• 1 Seven luck casino (세븐럭 카지노), 58 Teheran-ro 87-gil, Gangnam District, ☏ +82 2-3466-6000. 24hours. Seven Luck Casino Gangnam COEX in the center of Gangnam, Seoul
  It is a Korean-style casino with oriental atmosphere and state-of-the-art facilities.
  It boasts a total of three floors (area 6,094㎡) and operates 78 table games (baccarat, blackjack, poker, roulette, etc.), 108 latest machine games, and 45 electronic tables (updated Feb 2020)
• 2 World Comic Convention ((코믹월드, Comic World)) (Metro Line 3, Hangyeoul station). Roughly every other month, the SETEC convention center hosts Seoul's World Comic con Festival. Admission is ₩4,000 but the inside is rather bland unless you are extremely familiar with Japanese and Korean anime. Your best bet is to go during convention hours and mingle with the crowds of Korean teenagers in elaborate cosplay costumes dressed as their favorite anime characters. Most are excited to see foreigners and very glad to have their pictures taken. As mentioned, this convention only takes place once every two months, so check the website (Korean only) to make sure it will be in session while you are in Seoul. 
• 3 Seoripul Park (서리풀 공원), 165 Bangbae-dong, Seocho District, ☏ +82 2-2155-6114. Add full hours.  (updated Sep 2025)

• 

  Seorae Village

  4 Seorae Village (서래마을), 24, Seorae-ro 6-gil, Seocho-gu. Seorae Village is a small France in Seoul, where many French people live here, there are French cafes and bakeries, and there are many atmospheric restaurants. (updated Oct 2025)
• 5 Figure Museum W (피규어뮤지엄w), 3 Seolleung-ro 158-gil, Gangnam District, ☏ +82 2-512-8865. 13:00-17:00 or 11:00-18:00 and Monday is closed. A figure museum that can be enjoyed by various ages, from adults to children who like figures ₩15000. (updated Oct 2025)
• 6 KIA 360 (기아 360), 417 Apgujeong-ro, Apgujeong-dong, Gangnam District, ☏ +82 2-518-0360. 09:00-21:00. It's Kia's brand experience space. The interior is 570 pyeong and consists of a brand & design zone consisting of New Journey, Inspiring Universe, and Opportunity United, an EV life zone where you can experience mobility life in the electrification era, and a customized consultation space for customers considering purchasing a vehicle. Free. (updated Oct 2025)
• 7 365 days Fun&Fun Gangnam (365일 Fun&Fun 강남), 396, Gangnam-daero, Gangnam-gu. Taekwondo A variety of street performances such as a demonstration of the national flag at the headquarters, and a gugak ensemble at a gugak high school, as well as a variety of audience-participating programs such as random play dance and dance challenge. Usually, the event runs from April to the end of October every year. Free. (updated Nov 2025)

Buy

Times Square

Apgujeong (압구정), widely known as "The Beverly Hills of Seoul" is the land of luxury, brand name goods. International brands like Chanel, Louis Vuitton, Dior, Gucci and Prada sit alongside Korean designer brands.

• 1 Hyundai Department Store, 429 Apgujeong-dong, Gangnam-gu (subway line 3 Apgujeong), ☏ +82 2 547-2233. Daily 10:30-20:00. Main store of well-known department store chain. 
• 2 Galleria (갤러리아), 343, Apgujeong-ro, Gangnam-gu. 10:30 - 20:30. A very popular upscale department store. Just several blocks away from Hyundai Department Store. 

Near the 3 Cheongdam Intersection lies the heart of the Korean shoe scene. Cutting edge shoe shops include Sue Comma Bonnie, Hyaang, Heels and Namuhana.

Famous for its designer clothing boutiques and unique galleries, 8 Garuso-gil (가로수 길) is definitely worth a visit. As the main street is adorned by ginkgo trees, the meaning of its name, tree-lined street, is quite literal. Stores of international clothing brands, Korean designers, ateliers, cafés, and restaurants co-exist in this about 750-m-long street in Sinsa-dong. The easiest way to get to Garuso-gil is by taking the subway to 9 Sinsa station (Exit 8) or 10 Apgujeong station (Exit 5), both being stations of Line 3.

• 4 Gotomall Underground Shopping Mall (고투몰), 194 Sinbanpo-ro, Seocho District, ☏ +82 2-535-8182. 10:00-22:00. It's a huge underground shopping mall where you can buy a lot of clothes and things (updated Sep 2025)
• 5 Shinsegae Department Store Gangnam Branch (신세계 백화점 강남점), 176 Sinbanpo-ro, Seocho District, ☏ +82 80-805-9628. 10:30-20:00. It is one of the most luxurious department stores in Korea with a variety of high-end brands (updated Sep 2025)

Eat

Street Vendors

• 1 Hanwoori (한우리), 304, Dosan-daero, Gangnam-gu 특별시 강남구 도산대로 304 (논현동) (south of Apgujung, you can get here through Exit 3 of Gangnam-gu Office Station), ☏ +82 2-545-3334. 11:30-22:00. An upper-end Korean restaurant that specializes in the Korean version of Shabu-shabu, which is a boiling pot to which you throw in vegetables and very thin slices of meat. Their menu is extensive and while their atmosphere may not be cutting-edge, it is classy and clean. ₩39000. 
• 2 Samwon Garden (삼원가든), 623-5 Sinsa-dong, Gangnam-gu, ☏ +82 2-548-3030. 12:00-22:00. One of the best places in Seoul for Korean-style grilled meat. Lunch menus are recommended for those meat lovers on budget. For dinners, make reservations to avoid disappointment. 
• 3 Brick Oven New York Pizza (브릭 오븐), 617-4, 2nd Floor, Yeoksam-Dong, Gangnam-gu (Gangnam Station Exit 4 or Sinnonhyeon Station Exit 5, turn up the hill on the street that is not perpendicular to the main road), ☏ +82 2-508-1325. 12:00-22:00. One of the best if not the best place pizza place in Seoul. On the way up the hill you will see some Chicago-style places as well. Pizzas from ₩23,000 up to ₩49,000. 
• 4 Coreanos Kitchen (코텔라 by LGC), 강남구 신사동 657-11 B1 (657-11 B1 Sinsa-dong, Gangnam-gu) (from Apgujeong Rodeo station, exit 5, turn right on Rodeo street, about 200 meters later it's on your left, in the basement), ☏ +82 2-547-4427. 11:30-15:00; 16:00-22:00. Korean-Mexican fusion. Kimchi burritos, Kimcheese Nachos, Galbi Tacos. The guys who run this place have created some interesting and delicious food, and you'll pay for it. Plan to spend at least ₩15,000 per person. (updated May 2015)
• 5 Wasshoiken (왓쇼이켄), 46, Teheran-ro 4-gil, Gangnam-gu (Exit 4 of Gangnam Station on Line 2), ☏ +82 02-508-5127. 11:00 - 20:00 (break time: 14:30-17:00). The owner and staff are very friendly. It has a rich broth and a slightly salty taste. start at 9000₩. (updated Sep 2023)
• 6 Oreno Ramen Gangnam (오레노라멘 강남점), 28-9, Teheran-ro 1-gil, Gangnam-gu (a 10-minute walk from Exit 10 of Gangnam Satation on line 2), ☏ +82 0507-1377-3539. 11:00 - 20:30 (last order at 20:00). It has clean and savory taste without any gamey flavor from the meal. Noodles, soup, and rice are available for refill. start at 11000₩. (updated Sep 2023)
• 7 London Bagel Museum (런던 베이글 뮤지엄), 33 Eonju-ro 168-gil, Gangnam-gu. It is a very famous bagel bakery in Korea. Koreans wait for more than an hour to eat the bagels, too. You can taste various kinds of bagels, and there may already be a wait because they are well known to tourists. Chives pretzel bagels are the best in this bakery. (updated Sep 2023)
• 8 Haidilao (하이디라오 서초지점), 54, Seocho-daero 77-gil, Seocho-gu, ☏ +82 0507-1350-8260. 10:00 ~ 05:00 (last order at 03:10). A hot pot franchise that originated in China. It's known for its friendly staff, wide selection of hot pot ingredients, and overall cleanliness. Reservations are required to get in without waiting and a must for groups. (updated Oct 2023)
• 9 Gabedo (가배도 신논현점), 132,3F, Gangnam-daero 110-gil, Gangnam-gu, ☏ +82 2-554-4542. 11:00 - 21:00 (last order at 20:30). Our Heterotopia is a small island with coffee in the city center. (updated Sep 2024)
• 10 MOSU Soeul (모수 서울), 4, Hoenamu-ro 41-gil, Yongsan-gu, ☏ +82 2-6272-5678. 17:00 - 18:30. Mosu is a fine-dining restaurant based in Seoul, South Korea and Hong Kong. The food served in the restaurant is a fusion of Korean and other culinary traditions and ingredients. (updated Sep 2025)
• 11 Daebongjib (대봉집), 57 Apgujeong-ro 2-gil, Gangnam District. 16:00-00:00. It is a famous pork belly restaurant in Sinsa Station, and it is a pork belly restaurant that is cheap and delicious. (updated Sep 2025)
• 12 Zoosindang Gangnam Branch (주신당 강남), 9, Gangnam-daero 96-gil, Gangnam-gu (Gangnam station Line 2 Exit 11), ☏ +82 0507-1349-4225. 18:00 – 26:00. Along with the luxurious interior, there are 12 animals signature cocktails and dining menus using traditional liquor. (updated Sep 2025)
• 13 Alver (알베르), 34, Gangnam-daero 102-gil, Gangnam-gu (Gangnam station Line 2 Exit 11), ☏ +82 2-566-6181. 10:00 - 23:00. As a complex cultural space, there are seats and outdoor terrace, and outdoor terrestrial terrestrial terrestrial terrace.The plant wall and high wind table that can feel cozy and healing atmosphere that can provide cozy and healing atmosphere. (updated Sep 2025)
• 14 Hanwadam black gangnam N Tower (한화담 블랙 강남 n타워), Gangnam District, Teheran-ro, 129, ☏ +82 2-6250-0934. 11:00-22:00. A restaurant where you can eat delicious Korean beef 60,000₩~. (updated Sep 2025)
• 15 YonggaHwogwo Gangnam branch (용가회전훠궈 강남점), seochogu seocho street 77gil 43 3rd floor (242m from Exit 7 of Sinnonhyeon Station), ☏ 0507-1362-3181Country code missing. 10:30-03:00. This is a Chinese restaurant, an innovative brand where you can enjoy about 100 kinds of ingredients in your seat without having to wait in line at the self-bar. Based on one bowl per person, you can enjoy a variety of broths, from spicy Sacheon-style malatang to light white soup to deeply brewed mushroom soup. This place has a fascinating system that train robots bring when you sit down. ₩21,900. (updated Nov 2025)
• 16 HuchuPoint (후추포인트), gangnamgu bongeunsa street 6 30 1st floor (247m from Exit 6 of Sinnonhyeon Station), ☏ 0507-1384-1540Country code missing. 11:00-22:00. It is a popular Western restaurant located in Gangnam. Chodang corn gnocchi and Toowoomba pasta are especially loved by many customers, and classic lasagna and pepper steak are also popular dishes. The atmosphere here is modern yet warm, making it suitable for dates and gatherings. Menu prices are reasonable compared to the Gangnam area. ₩16,000. (updated Nov 2025)
• 17 MereumilJinmijip Nonhyeon (메르밀진미집 논현직영점), gangnamgu gangnam street 506 1st floor 101, 102 (278m from exit 3 of Nonhyeon Station), ☏ 0507-1422-1975Country code missing. 10:00-20:30. This is a buckwheat specialty restaurant with a 60-year history. It has been running for three generations, and it is a historic place with always many customers. ₩12,000. (updated Nov 2025)
• 18 Daedo restaurant GangnamDaero Branch (대도식당 강남대로점), seochogu gangnam street 589 meolbeorihilseu B3 (130 meters from Exit 4 of Sinsa Station), ☏ 0507-1398-9772Country code missing. 11:00-22:00. This place has a 60-year-old tradition. It is Korea's representative sirloin restaurant that started in the back alley of Wangsimni, a region famous for its fresh beef in 1964. ₩49,000. (updated Nov 2025)
• 19 Ramotta (라모따), gangnamgu nonhyeon street 153 54 1st floor (575m from Exit 8 of Sinsa Station), ☏ 0507-1480-0838Country code missing. 11:30-21:30. This is a popular restaurant in Sinsa-dong, which serves Italian-style sliced pizza.
  You can enjoy Italian dishes such as truffle mushroom soup and meatballs along with a variety of pizza menus such as Margherita, Porqueta, and Putanesca ₩10,000. (updated Nov 2025)
• Pig Company Gangnam Korean BBQ (강남돼지상회 본점), 2nd Floor, Gangnam-daero 98-gil. Gangnam District, Seoul, ☏ (+82) 25618891Phone with wrong formatCountry code missing. 11:30AM-11:30PM. Pig Company is a pork-focused all-you-can-eat Korean BBQ spot that started in Gangnam, known for cauldron lid grilling and crispy Korean fried chicken made fresh in-house. Built for sharing at the table. (updated Jan 2026)

Drink

Apgujeong

Apgujeong (압구정) is the upmarket area of Seoul. Walk around the streets and you'll see teenagers valet parking their new Benz or Audi, strutting their new designer threads, and looking generally, well, rich. However, a lot of people who party here aren't necessarily rich and live far away. Apgujeong is rather subdued when it comes to nightlife though it has a few posh clubs and bars. Places where valet is unavailable are unlikely to be great hits traditionally. There are, however, a few small clubs in the area. Expect English to be more commonly spoken in this area, too, due many Koreans in the area having studied abroad or received a lot of private tutoring. This has also meant, however, a certain desensitization to foreigners, so don't expect people to stare or approach you as much as they would in other parts of Seoul. Consider Apgujeong a great place to hang out, not party. If you want to impress a date for example, this is a great place to go to. The backstreets of Apgujeong tend to sprout and lose new clubs seemingly at random throughout the year, so getting off the main drag from time to time can yield a new "hot club of the month." It is also famous for plastic surgery, so many foreigners visit plastic surgery clinics. But besides this, there are many atmospheric cafes.

• 1 Syoto (쇼토), seoul gangnamgu apgujeong street 18 14-6 1st floor (563 meters from Apgujeong Station Exit 5), ☏ 02-512-3625Country code missing. 12:00-20:00. This is Apgujeong's cake restaurant run by Patissche from the Shilla Sweet Park. Strawberry Shotto and Choco Strawberry Shotto are especially popular, with soft cake sheets and rich in fresh fruits. ₩12,300. (updated Nov 2025)
• 2 Flink (플링크 압구정점), gangnamgu eonjuro173gil 23 1st floor, ☏ 0507-1307-0329Country code missing. 08:00-20:00. This is a cafe where bakeries and coffee are delicious. A variety of bakery menus such as croissants and pain au chocolat are popular, especially pain au chocolat, which is rich in chocolate, goes well with coffee. ₩4,700. (updated Nov 2025)

Gangnam

Some of the bright lights of Gangnam

Gangnam station (강남) is probably the No. 2 club area in Seoul. Also set up in a grid structure, clubs, bars, restaurants and other entertainment venues decorate this upmarket location. While not as upmarket as Apgujeong, it definitely is busy and lively. If Apgujeong is the place for rich kids to hang out and look cool, Gangnam is the place for those rich kids to party and look sexy. The station is a transit hub and a ton of buses run through the heart of the entertainment area, so finding your way there is extremely easy. But besides this, there are many atmospheric cafes.

• 3 Club Answer (클럽 앤써), Cheongdam-dong 125-16, Cheongdam, ☏ +82 2-5114-4311. House music club with regular events and famous Djs. 
• 4 Woodstock (우드스탁), 90-6, Gomurae-ro, Seocho-gu (from in between Gangnam and Shin-Nonhyeon station up the hill at Paris Baguette), ☏ +82 2-556-9774. 19:00 - 02:00. Woodstock Gangnam is a Korean-style music pub (i.e. offering music selection by customers) that specializes in 1960s & 70s rock and blues. It's a nice bar, unchanged for ages, with huge Vinyl and drink selection, laid back and down to earth, unlike any other place in the area. But it's a hidden gem, a bit hard to find. 
• 5 Tokyo Jazz (도쿄째즈), 153-44 Samseong-dong, Gangnam-gu (directly across the street from Coex Oakwood Premier Center), ☏ +82 11 365-1770. 19:00 - 03:00, closed on Sundays. A cozy jazz club on the second floor with live piano and vocal music every night and a jazz combo Thursday and Friday nights 9-12 or later if the club is full. Famous for staying open until the last customer leaves. 
• 6 JJ Bear (더제이제이), Teheranro 84-gil 18 (Samseong Station, Metro Line No.2), ☏ +82 2-553-5390. Everyday 16:00 - 04:00. It is a specialty shop for world beers. With over 20 years of experience, the chef, who has a background in hotel kitchens, offers homemade chicken, craft beer, and dishes that go well with soju, featuring rich and savory flavors. Private rooms are available for groups of 10 or more, and the venue can accommodate group meals for over 100 people. ₩18,000-29,000. A little expensive. (updated Sep 2019)
• 7 Kathybar (케씨펍), Bongeunsa-ro 2-gil 10 (Sinnonhyeon Station, Metro No.9), ☏ +82 02-565-5465. 18:00 - 03:00. Over 100 different types of dazzling cocktails and more than 50 varieties are offered. Inside the store, music videos are played, and dart-playing is available. (updated Sep 2019)
• 8 Wang's pub (왕스펍), 11, Gangnam-daero 98-gil, Gangnam-gu, ☏ +82 0507-1396-2888. 14:00-01:00. It's a sports pub in Gangnam. There are screens everywhere, so you can drink beer while watching sports such as the Premier League. (updated Oct 2023)
• 9 Blue Bottle Yeoksam Cafe (블루보틀 역삼점), 129 Teheran-ro, Gangnam-gu, ☏ +82 1533-6906. 07:30-20:00. It is a world-famous cafe and you can taste it in Korea (updated Sep 2025)
• 10 Ichiseoul (이치서울), gangnamgu gangnamdaero158gil 21 2nd floor (374m from Exit 6 of Sinsa Station), ☏ 070-4647-2279Country code missing. 12:00-23:00. This is Sinsa Station Cafe, which features a unique dessert made with mugwort and figs. Figs. Earl Grey Parfait and Mugwort Fig Box are well received by visitors for their freshness and harmonious taste of the ingredients ₩18,000. (updated Nov 2025)
• 11 Standard Bread Dosan (스탠다드브레드 도산), gangnamgu dosandaero53gil 13 1st floor (390m from Apgujeong Rodeo Station Exit 5), ☏ 0507-1433-2096Country code missing. 08:00-21:00. It is a bakery cafe where you can enjoy a variety of bread and drinks in a spacious and pleasant space. The popular combination of Salted Butter Raw Bread and Caymak is popular, and we also recommend the new menu, matcha chocolate french toast and pistachio french toast. ₩3,500. (updated Nov 2025)

Hanti

• 12 Jeon-Ga (전가), 2nd, 310, Seolleung-ro, Gangnam-gu (on the little road immediately behind Lotte Department Store at Hanti Station), toll-free: +82 02-562-0337. 16:00 - 24:00. A decent makgeolli bar, with about 8 kinds of makgeolli and very good anju (side dishes for alcohol drinking), including tofu kimchi (dubu kimchi) and "Korean pancake" (전). Very good prices. You can't find it on Google maps, but it's there, next to beauty shop (이철헤어커커 대치점). 
• 13 Quelquechose (껠끄쇼즈), gangnamgu dogokro70gil 5 (259 meters from Hanti Station Exit 3). 12:30-19:30. It is a famous dessert restaurant nationwide. There are many luxurious desserts and they are all famous for their deliciousness. ₩14,000. (updated Nov 2025)

Sleep

Low-range

• 1 YaKorea Hostel Gangnam (야코리아 호스텔 강남), 19 Teheran-ro 43-gil, Yeoksam-dong, Gangnam District, ☏ +82 2-553-2588. Check-in: 15:00, check-out: 11:00. An affordable and well-traveled hostel ₩40000. (updated Oct 2025)
• 2 K-Grand Hostel Gangnam1 (k그랜드 호스텔 강남), 119-2, Bongeunsa-ro, Gangnam-gu, ☏ +82 70-8146-0008. Check-in: 15:00, check-out: 11:00. Hostel close to the subway station and reasonably priced ₩80000~. (updated Oct 2025)
• 3 Gangnam seven hostel (강남 세븐 호스텔), 130 Bangbae-ro, Seocho Distric. Check-in: 15:00, check-out: 11:00. Gangnam seven hostel is an inexpensive and well-located hostel ₩30000. (updated Oct 2025)

Mid-range

• 4 Ibis Hotel Ambassador (이비스 스타일 앰배서더 강남), 431, Samseong-ro, Gangnam-gu (walking distance to the COEX in Gangnam-gu at Samsung-dong, next to line 2 subway system Samsung), ☏ +82 02-3011-8888. Check-in: 14:00, check-out: 12:00. Convenient for international travellers as it is very close to the check-in and limousine server at KCAT, Korea Air City Terminal, next to the COEX. Free shuttle to KCAT and free wired Internet. 
• 5 Josun Palace Seoul Ganam (조선 팰리스 서울 강남), 231, Teheran-ro, Gangnam-gu (a 10-minute walk from Exit 8 of Yeoksam Station on Line 2.). Check-in: 15:00, check-out: 12:00. 5-star hotel. The swimming pool operates on different schedules depending on weekdays, weekends, and holidays. The pepperoni pizza is delicious when ordered through room service. For parking, valet service is available at a fee of 30,000 won. 
• 6 Novotel Ambassador (노보텔 앰배서더 서울 강남), 130, Bongeunsa-ro, Gangnam-gu (A 5-minute walk from Exit 4 of Sinnonhyeon Station on Line 9), toll-free: +82 02-567-1101. Check-in: 15:00, check-out: 12:00. 5-star hotel. The buffet is delicious, and the apple mango shaved ice, which can be enjoyed in the lounge, is a particular specialty. 

Splurge

• 7 Imperial Palace Hotel (임페리얼 팰리스 호텔), 248-7, Nonhyun-dong, Gangnam-gu (near Nonhyun subway station). Luxury hotel in Gangnam. Shuttle buses from and to Incheon international airport. Very nice spa. A local favourite. 
• 8 JW Marriott Seoul (JW 메리어트 호텔 서울), 19-3 Banpo-dong, Seocho-gu (in the Central City development, Gangnam, next to the Express Bus Terminal, airport connections via the CCAT), ☏ +82 2 62826262. Rooms are stylish and fully-equipped. Spa, gym, sauna, indoor running track complex covers 2 floors in the basement. Olympic-size pool, climbing wall and golf driving range and Maska's cigar shop selling Cubans. Rooms from USD200. 
• 9 Park Hyatt Seoul (파크 하얏트 서울 호텔), 995-14 Daechi 3-dong, Gangnam-gu (in the business district), ☏ +82 2 2016 1234, seoul.park@hyattintl.com. Check-in: 15:00, check-out: 11:00. Upscale hotel that is right across from the COEX shopping complex and host to The Timber House featuring live jazz music. 
• 10 Grand InterContinental Seoul Parnas (그랜드 인터컨티넨탈 서울 파르나스), 521, Teheran-ro, Gangnam-gu (attached directly to the COEX mall), ☏ +82 02-555-5656. 5-star hotel. The steak at the buffet is very delicious. The desserts are also very luxurious, and among them, the mango shaved ice can be considered a specialty. 
• 11 Shilla Stay (신라 스테이), 506, Yeongdong-daero (1 minute walk from exit 7 of Samseong Station on Line 2), ☏ +82 02-2175-9000. Check-in: 15:00, check-out: 12:00.  (updated Nov 2023)

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